6 VERIFIED offers on October 13th, 2026
Verified Effy Discounts
Free Shipping on All Orders
Expires on: 12/31/2026
Free Shipping on All Orders
Expires on: 12/31/2026
10% Off Your First Order w/ Newsletter Sign-Up
Expires on: 12/31/2026
10% Off Your First Order w/ Newsletter Sign-Up
Expires on: 12/31/2026
Shop New Arrivals
Expires on: 12/31/2027
Shop New Arrivals
Expires on: 12/31/2027
Shop Best Sellers
Expires on: 12/31/2027
Shop Best Sellers
Expires on: 12/31/2027
Shop Online Specials
Expires on: 12/31/2027
Shop Online Specials
Expires on: 12/31/2027
Shop Gifts for Her
Expires on: 12/31/2027
Shop Gifts for Her
Expires on: 12/31/2027
Effy Store Info
Colored Gemstones and Lab-Grown Diamonds
Effy is a family-owned fine jewelry brand founded by Effy Hematian and headquartered in New York City, where the company says its pieces are made. The work is built around colored gemstones rather than diamonds alone, and the catalog runs to rings, earrings, bracelets, necklaces, pendants, watches and men's jewelry across signature collections in sterling silver and gold. Promise by Effy is a separate lab-grown diamond line covering rings, earrings, bracelets and necklaces, with a Ring Builder for designing a piece from setting, metal and stone. There is a flagship store on Fifth Avenue and retail locations elsewhere.
A Scratch Ends the Return
A jewelry return is conditional in ways that catch people out. Items have to come back unworn, unaltered and free from scratches and blemishes, and gold marks easily, so one evening out in a new ring can end the option to send it back. The clock runs thirty days from the shipment date rather than from delivery, which means transit comes out of your window rather than out of theirs. Between thirty-one and forty-five days the refund is gone and the remedy drops to an exchange or merchandise credit, and taking an exchange does not restart that clock. Custom pieces, including anything built through the Ring Builder, are treated as final sale. Decide while it is still in the box.
Decide Before You Wear It
Try a piece on over a soft surface and keep it away from anything abrasive until you have decided, because a return requires it to be free from scratches and blemishes and gold is soft enough to mark on a single wearing.
Treat a Ring Builder piece as a final decision rather than a starting point, since custom configurations are final sale, and on an engagement ring that means getting the setting, metal and stone right before ordering rather than after seeing it.
Use the Fifth Avenue store if you are in New York, because an onsite jeweler can size, evaluate and service a piece in person, which is faster than shipping something back and forth for the same outcome.
Shop by gemstone rather than by collection if you have a stone in mind, as the catalog is organized across colored diamonds, precious gems and exotic gems, and browsing that way finds a birthstone or a specific color far quicker.
Check the Final Call section before the full-price collections, since the markdowns there run across categories and the same piece is the same piece whichever section it sits in.
Register the purchase and keep the receipt, because the warranty upgrade depends on registering and any warranty service at all depends on the original receipt.
Expired Effy coupons
Explore the latest and verified active deals to maximize your savings.
Up to 40% Off + Free Shipping Black Friday in July Sale
Expired on: 7/19/2026
Up to 40% Off + Free Shipping Black Friday in July Sale
Expired on: 7/19/2026
Up to 35% Off Sitewide Summer Sale
Expired on: 8/12/2026
Up to 35% Off Sitewide Summer Sale
Expired on: 8/12/2026
